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BD (Becton, Dickinson and Company) Operational Marketing Manager in Parkile, France

Job Description Summary

A new and exciting opportunity for the position of Operational Marketing Manager!

Reporting to the National Sales Manager, the successful candidate will act as market expert for the division in France : You will be responsible for all product questions and product information.

You will develop synergy with other divisions.

You are the one who can make the difference. Join us and be a crucial part of advancing the world of health!

Job Description

As an Operational Marketing Manager , you :

Act as market expert for the BD/BardCare division:

  • Product knowledge; conduct regional and in-country product and clinical training

  • Competitive intelligence

  • Market trends

  • Market shares

  • Identifying opportunities

  • Reimbursement environment

  • Develop marketing materials in local language; conduct marketing campaigns

Then, you are in charge of new Product launch

Pre-launch preparation including :

  • Surveys of market potential

  • Forecasts and pricing with Sales team

  • KOL identification

  • Monitor implementation of Centres d’Excellence

You post launch tracking for new products

  • Adjustment of strategy regarding post launch

  • Understand reimbursement rules/environment

  • Developing tactics, measuring sales reps activity and comparing best practices

You are responsible for Forecasting and NPOAs (New Product Opportunity Appraisal).

  • Respond to sensitivity reports from Olen (European warehouse)

  • Assist/support sales management with the budgeting process

In addition to, you :

  • Assist with preparation of tender documents, registration; information source for tender documentation

  • Attend local sales meetings and provide product presentations

  • Provide sales force with tools when needed

  • Identify product knowledge gaps and provide training accordingly

  • Execute National and international competitive intelligence (products/ market share and operations on field)

  • Being part of the snitem sectorial group to defend business

  • Attend advisory board, international and national congresses and other operations on field and assist sales reps (Co-travel with reps to prepare advisory boards and other manifestations)

  • Monthly or quarterly visit to customers according to the french BD/BardCare strategy

  • Develop relationships with regional KOLs and scientific communities/associations in coordination with the National Sales Manager

Who You Are?

  • Post-graduate diploma in Marketing/Sales

  • Minimum 5 years of experience in a similar position

  • Solid understanding of financials and work with teams to implement ROI standards, build success measurement tools , analyze results and effectively communicate results to management on individual projects.

  • Native French + E xcellent English skills

  • Strong relationship building skill s; demonstrated leadership coupled with the ability to work well with people at all levels and in all functions of the organization as well as with external agencies.

  • Good project management skills; attention to detail and ability to manage multiple tasks and priorities at the same time.

  • Excellent communications, technical and presentation skills.

  • Computer skills (Advanced with Microsoft Excel, Word, Outlook and PowerPoint).

Interested in a career with BD, but this position doesn’t fit your skills and experience? Join our external EMEA Talent Community here: http://bd.tal3nt.community/

Primary Work Location

FRA Parkile

Additional Locations

Work Shift

BD is a leading global medical technology company that creates medical technology, devices and laboratory equipment for a variety of needs across the healthcare continuum. At BD, we are looking for candidates who possess passion, innovative solutions and a commitment to our one mission of improving access to groundbreaking medical and biotechnology services for people near and far, delivering state-of-the-art technology and cutting-edge research in the battle to fight and cure infectious diseases. With a global reach that extends across 50 countries worldwide, our network of professionals collaborates on effective measures to deliver enhanced patient quality such as lower health care delivery costs, improved health care and safety, and expanded health care for all. Join our company and see how you can become a part of one global mission to make a difference in human health.

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