BD (Becton, Dickinson and Company) European Market Development Director, Integrated Care in Eysins, Switzerland

Job Description Summary

To strengthen our Medication Management Solutions HomeCare Segment , we are currently looking for a European Market Development Director.

The European Market Development Director is responsible for defining and growing the Homecare infusion portfolio, a key growth area for the EMEA region.

Job Description

The role requires working closely with the country teams to implement the market development strategies/activities at local country level as well as working with the European marketing team and the worldwide BD's Medication Management Solutions ambulatory infusion team. . A key component will be a country by country understanding of market trends, customer needs, clinical practice, purchasing process and competitive environment for home care therapies. Strategies and plans will then be defined on the basis of these insights regarding priority segments, value propositions, market shaping and commercial approaches. . Similarly working closely with the Country Business Leaders to manage current distributor partners for the portfolio. This will involve making longer term recommendation of the go to market options and models.

The role will be focused on the development needs of the region to include but not limited to:

• Build awareness and expertise in understanding the homecare landscape

o Key stakeholders and influencers in the decision making process

o Key Opinion Leaders

o Competitor landscape

o Clinical pathway

o Purchasing process for homecare

• Establish contacts with key home care providers and home care product distributors


o Ability to develop unique offering for the BD infusion home care portfolio leveraging the full company portfolio where appropriate

o Solution selling capability and understanding the whole end to end process

o Market shaping

o Understanding and ability to influence the development and implementation of pricing and required adjustments to ensure competitive advantage in the market

o Map the landscape of key homecare providers and establish relationships

o Drive and accelerate growth of the BD infusion portfolio

Required knowledge and experience:

  • Minimum +10 years of experience in an international environment with proven track record in strategic marketing within the homecare market

  • Business savvy with strong commercial mind-set

  • University degree and/or business administration

  • Experience in the medical device industry and consultancy background a plus

  • Experience in working in a multinational or international environment

  • Strategic agility, with conceptual thinking and analytical skills

  • Experience and/or capability to collaborate and influence other business leaders

  • Excellent communication and interpersonal skills with the ability to navigate a complex, matrix organization

  • Self-starter with strong, proactive work ethic

  • Demonstrated skills in attracting talent, leading and motivating teams - directly & indirectly

  • Fluent in English

  • Open for frequent travelling

If you are interested in hearing more about this unique opportunity get in touch !

BD promotes an inclusive and diverse work environment, and ensures the recruitment process reflects this culture.

Primary Work Location

CHE Eysins - Business Park Terre-Bonne

Additional Locations

NLD Amsterdam - Herikerbergweg

Work Shift

BD is a leading global medical technology company that creates medical technology, devices and laboratory equipment for a variety of needs across the healthcare continuum. At BD, we are looking for candidates who possess passion, innovative solutions and a commitment to our one mission of improving access to groundbreaking medical and biotechnology services for people near and far, delivering state-of-the-art technology and cutting-edge research in the battle to fight and cure infectious diseases. With a global reach that extends across 50 countries worldwide, our network of professionals collaborates on effective measures to deliver enhanced patient quality such as lower health care delivery costs, improved health care and safety, and expanded health care for all. Join our company and see how you can become a part of one global mission to make a difference in human health.